Hidden Gem

The Big Texan Steak Ranch

The Big Texan Steak Ranch in Amarillo, Texas, is a renowned steakhouse famous for its 72-ounce steak challenge, where diners eat for free if they consume the entire meal within an hour.

Landmarks & Legends
1–2 hours
Hidden Gem
The Big Texan Steak Ranch

About the Attraction

The Big Texan Steak Ranch serves up a larger-than-life experience where food, fun, and Texas-sized hospitality take center stage. Here’s why it’s an iconic stop in Amarillo:

  • Famous 72-Ounce Steak Challenge: Known worldwide, the steak-eating challenge dares guests to finish a 72-ounce steak, sides, and all in under an hour for a free meal. It’s a must-try for the brave (and hungry).
  • Rustic Texas Atmosphere: The Old West-inspired décor, friendly staff in cowboy hats, and lively ambiance make this restaurant a true Texas experience.
  • Mouthwatering Menu: Beyond the famous steak, the menu features Texas classics like ribs, burgers, and hearty sides that satisfy even the biggest appetites.
  • Entertainment for All: From live music and on-site brewing to a gift shop filled with unique finds, the ranch offers something for everyone in the family.
  • Convenient Location: Situated along historic Route 66, it’s a popular stop for road trippers seeking great food and a memorable slice of Texas culture.

The Big Texan Steak Ranch is more than a restaurant—it’s a destination that delivers bold flavors and unforgettable fun with every visit.

Interactive Map

Audio Guide

Make the most of your visit. Listen to the Audio Guide for insider tips, fascinating facts, and stories that enrich your journey.

Hiking Adventure Map

Schedule

Open daily from 8:00 AM to 10:30 PM.

Entrance Fee

Free
No entrance fee; costs are based on menu selections. Famous for its 72-ounce steak challenge.
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